Eνα γεγονός που έφερε κοντά -όσο ποτέ στη σύγχρονη ιστορία- μία πολεμική σύρραξη ανάμεσα σε Ελλάδα και Τουρκία και στοίχισε τη ζωή τριών αξιωματικών του Ελληνικού Πολεμικού Ναυτικού. Βατραχάνθρωποι και των δύο στρατών είχαν αποβιβαστεί στις νησίδες. Οι Ελληνες στρατιώτες στη Μεγάλη Ιμια και οι Τούρκοι στη Μικρή. Στις 31 Ιανουαρίου, όμως, η κατάσταση έφτασε σε οριακό σημείο όταν ελικόπτερο του Ελληνικού Πολεμικού Ναυτικού, που είχε εντοπίσει τους Τούρκους καταδρομείς, έπεσε μεταξύ των βραχονησίδων Πίτα και Καλόλιμνος την ώρα που επέστρεφε στη φρεγάτα «Ναβαρίνο». Νεκρά και τα τρία μέλη του πληρώματος, ο υποπλοίαρχος Χριστόδουλος Καραθανάσης, ο υποπλοίαρχος Παναγιώτης Βλαχάκος και ο αρχικελευστής Έκτορας Γιαλοψός.Αιτία της πτώσης,όπως ανακοινώθηκε, ήταν οι κακές καιρικές συνθήκες και η απώλεια προσανατολισμού του πιλότου! Navarinoinvestment: ''Κομάντος''σε θέση μάχης,νύχτα με βροχή και αέρα,αν είναι στοχοποιημένοι από ένα ελικόπτερο με προβολέα από πάνω τους αντιδρούν συγκεκριμένα...
Social-media manager Amber Christensen decorates cookies with her dog Gus during the monthly birthday party for dogs in December at Rover. The Seattle-based online service connects dog owners to sitters, day care, walkers and other services a pet owner might need. (Sy Bean / The Seattle Times)
Dogs at work? Better parental leave? In these boom times of Seattle technology, one of the biggest challenges has been filling jobs as the demand for workers exceeds the supply of candidates. “It’s definitely a candidate’s market,” says a recruiter.
Scott Porad badly wanted to hire Mike Hansen to work at Rover, a Seattle dog-sitting startup. Porad, Rover’s chief technology officer, knew just how to get Hansen, a software developer, to exit the interview process at Google, where he was being considered for a job that would probably pay much more. He would tell Hansen about Rover’s thoroughly dog-friendly benefits. “Mike is the owner of two dogs that he loves,” Porad said. “He felt like the purpose of what we were doing was more meaningful for him and appreciated the fact that he could bring his dogs to work here.” Today, Hansen works at Rover’s office, which is crawling with dogs. It’s an homage to the company’s daily work of connecting pet owners with sitters, but also an attractive recruiting feature at the growing startup. Hansen is one of about 90,000 software engineers in Washington state, many of whom have similar experiences when looking for a new job. Software engineers are in such high demand that many are constantly being approached by recruiters and often wind up negotiating several job offers simultaneously.
90,000
Number of software developers in the state in 2013
At any one time, there are more than 25,000 open jobs in Washington that go unfilled, and 90 percent are in health care and science, technology and engineering fields, according to the Washington Roundtable. The Washington Technology Industry Association (WTIA) estimates that every year there is a 3,000-person shortage in filling such core technology jobs as software developers and engineers.
3,000
Estimated annual shortage of workers vs. number in demand for core tech roles
In January alone, state data show there were more than 6,000 open positions for software-application developers. “It’s definitely a candidate’s market,” said Ana Recio, senior vice president of global recruiting at San Francisco-based Salesforce, which has a large Seattle office. “There’s no doubt about it.”
Seattle-bound
While the number of available jobs grows, the Seattle area boasts the technical talent to fill them. That’s one reason the region’s tech startups and businesses are facing growing competition from a huge influx of Silicon Valley companies establishing offices in Seattle and the Eastside. Nest, the high-profile smart-home company Google acquired, was just one of the latest when it set up shop inside Google’s Kirkland office last month. It plans to hire 40 developers immediately, growing to 100 by the end of 2016. Nest opened the engineering offices here for the same reason Uber, Best Buy, Salesforce and several others did: the availability of talent.
We sink or swim on our ability to hire and retain the best people.” - Zillow COO
But the local pool alone is not enough to fill the demand, explaining why many engineers flocking to tech companies in the region are not Washington natives. The University of Washington, a top school for computer-science education, is working to increase the number of graduates every year, but ramping up to its ideal number will take several years. According to the WTIA, the state is the largest importer of technical talent in the nation, with candidates drawn by outdoor activities and the lower cost of living compared with San Francisco and Silicon Valley. Data from Hired, an online recruiting company, show that 20 percent of all candidates the firm places move to take the new job. In Seattle, 41 percent of Hired’s placements are transplants.
Better benefits
For tech companies, getting those engineers and developers into their workforce can be a huge challenge. Even with big companies, their advantage of name recognition doesn’t necessarily mean there’s a flood of candidates. “You have to have everything,” Recio said. “You have to come through on the compensation, you have to come through on the benefits, you have to be leading the market.” That increasingly has come to mean companies need to be more creative in job packages. Last fall, Netflix raised the bar for benefits when it announced some employees would get up to a year off for parental leave. Not wanting to be outdone, Microsoft, Amazon.com and several other companies quickly followed suit and boosted their parental leave.
$100,000 to $140,000
Median salary for essential tech roles in the state
Seattle online real-estate company Zillow increased its paternity leave to 16 weeks, a move to make the company a good place to stay for its 2,300 employees, said Chief Operating Officer Amy Bohutinsky. But it was also a way to ensure the company could stay competitive in the recruiting war. “It is a competitive hiring environment,” Bohutinsky said. “And we sink or swim on our ability to hire and retain the best people.”
Cultural appeal
The big players — Microsoft, Amazon.com and Google — generally pay 20 to 30 percent more on average than many smaller companies. But with companies offering similar benefits and salaries that are at least competitive for their respective sizes, recruiters say the thing that sets one business apart from another is that indefinable quality: culture.
8,610
Number of tech companies in the state in 2013
Recruiters for companies of all sizes are drawing candidates by talking up that culture, emphasizing the uniqueness of a company’s technology and offering the ability to make a palpable impact on the company’s product. That contrasts with recruiting wars of previous boom times in which companies doled out lavish, over-the-top perks, a practice that appears to have died down.
238,900
Number of people working in tech in the state
Seattle data-storage startup Qumulo, which has been booming since becoming an investor favorite last year, has grown from a 30-person staff to more than 150 in just two years. Recruiting manager Emily Rosok attributes that to two things. “Oh my god, we don’t sleep,” she said. “But really, we are very culture-centric.” At Qumulo, where employees can ride scooters through the company’s downtown office, the team likes to spend time together. Developers work in two-week sprints to always keep projects fresh. The challenge for Rosok is trying to show candidates these attributes.
146,724
Employees in computer occupations in 2013
Qumulo has an aggressive college-recruiting program, and its favorite school for picking up systems developers is University of Illinois at Urbana-Champaign, which focuses on the technology. Rather than risk something getting lost in translation over the phone, Qumulo just flies in huge batches of candidates and gives them a daylong interview that’s more like a VIP event.
172,937
Employees in computer occupations forecasted in 2018
Candidates are treated to catered breakfast and lunch, as well as product demos. When interviews are over, they get a tour of the city. The night is capped off by pub trivia or bocce ball at Capitol Hill’s Rhein Haus. Qumulo, like many startups, makes it clear from the start: It cannot match the pay at tech giants. If that’s what a candidate is looking for, he or she should probably look elsewhere.
Leslie Zavisca gives a presentation on how to drink whiskey during a December team gathering at Avvo, an online legal marketplace startup that is growing rapidly. (Sy Bean / The Seattle Times)
Part of the family
Rover, the dog-sitting startup, essentially treats employees’ furry friends as more members of its immediate family. Workers receive paid bereavement time if a pet dies, free dog sitting when on vacation, and even extra paid vacation days if the employee also works as a Rover sitter. “Those benefits are tied to wanting people that work here to use the service we build, to eat our own dog food — pun fully intended,” said Porad, the chief technology officer. The wooing, however, goes only so far, Porad said. If a candidate, no matter how great, doesn’t really want to work at the company, then who wants that person? Some companies won’t go to the end of the Earth to recruit a candidate. If you aren’t into the company’s idea, you’ll be happier somewhere else, says Bryan Skene, vice president of engineering at Tempered Networks, a Seattle network-security startup. “I don’t want people to be here because I convinced them,” he said. Tempered offers basic benefits and certainly can’t pay as much as the tech giants. But what it does give, Skene said, is the possibility of creating something great. Tempered’s high-tech hardware for network security is geeky, and Skene knows that well. But it’s also something “so cool, to a tiny subset of the population.” And that’s the population he has to find. Nearly all Tempered’s new hires come from employee referrals, as is the case with other tech companies, both large and small. That makes it possible to get people through the door, but the way Skene tries to hook them is with Tempered’s potential. In a small building on Seattle’s waterfront, Tempered’s office isn’t decked out with beanbag chairs and fancy stocked kitchens. It has a single pingpong table in a corner. The company isn’t into frills. It’s into finding ways to better encrypt the transfer of information. At Tempered, Skene promises, security-geek candidates will get to work on the most interesting projects they ever have. “People come here because the potential of the company is massive,” Skene said.
Sticking around
When hiring works out for startups, the payoff can often be bigger than in Silicon Valley. The average tenure of a developer in Silicon Valley is nine months at a single company. In Seattle, that length is closer to two years. Tech-industry veterans attribute that to the community in Seattle. Recruiting managers tend to be less cutthroat, and companies work hard to get people to stay happy once they’re in. “People here tend to job-hop less than in the Bay Area,” said Ed Lazowska, who holds the Bill & Melinda Gates Chair in Computer Science and Engineering at the UW. “That is, once you hire someone, the chances are greater that she will stick around for a few years, rather than jumping to the next great opportunity.” Many new arrivals say the same thing — it may be hard, but recruiting tech talent in Seattle is easier than almost anywhere else in the country. “When I think about the market outside Silicon Valley, the Seattle area is the next largest tech center in the world,” said Matt Rogers, Nest founder and vice president.
Jülide Yazıcı, a student in the Philosophy Department in Boğaziçi University who was active on social media supporting academics threatened by the Turkish government, was arrested two days ago. According to one source, she was charged with “being a member of an armed terrorist organisation” and “spreading terrorist propaganda.” The specifics of the accusations are unknown to her because the details of “terror cases” are kept secret. She is currently in jail and is expected to be so until her trial. Two other students and one recent graduate from the university were also arrested. A petition calling for her release is here (in Turkish and English). Please consider signing.
''Boğaziçi Üniversitesi Felsefe bölümü 1. sınıf öğrencisi Jülide Yazıcı, 27 Ocak Çarşamba günü evinin polislerce aranmasının ardından nöbetçi mahkeme tarafından 29 Ocak günü tutuklandı. Dosyada gizlilik kararı olması nedeniyle tutuklamanın gerekçesi tarafımızca bilinmemektedir. Avukatıyla beraber ifade vermeye kendisi gitmiş olmasına rağmen hiçbir delili ya da gerekçeyi göstermeksizin arkadaşımızı tutukladılar. Sürece dair bildiğimiz tek şey şu an Bakırköy Kapalı Kadın Cezaevi'ne nakledildiğidir. Jülide haksızlıklara karşı duran, barışı, işçileri, kadınları savunan ve omuz omuza mücadele ettiğimiz arkadaşımızdır. Bu haksız tutukluluğun sona ermesini talep ediyor ve herkesi dayanışmaya çağırıyoruz. Arkadaşımız özgürlüğüne kavuşana ve yeniden aramıza dönene kadar sürecin takipçisi olacağız. Jülide Yazıcı, senior student at Philosophy Department in Boğaziçi University, arrested by police on 29 January. Because of the decision of privacy of the court file we do not know what the reason of imprisonment is. Although she went to give a statement to prosecution office with her lawyer, our friend has been arrested without any reason and or evidence. The only thing we know about the process is that she has been transferred to Bakırköy Closed Prison. Jülide is our friend who opposes injustices, defends peace, workers and women. She is our friend who struggles with us shoulder to shoulder. We demand to end this unjust imprisonment and ask to everyone for solidarity. We are going to be follow the case until our friend join us again and win her freedom.''
Nordic newcomer Gabriella has a mesmerizing blonde wholesomeness! Fresh, innocent and almost wistful, Gabriella has a retro seventies vibe that is just too cool. Scouted by Heartbreak Management in Oslo this March, Gabriella has already been signed to Viva Paris.
Hair: BlondeEyes: BlueHeight: 177cm / 5′9.5″Bust: 80 cm / 31.5″Waist: 63 cm / 25″Hips: 90 cm / 35.5″ Place of Origin: Norway Date of Birth: April 5 1993
This is a neat 360 video from the surface of Mars. You can look around like you're actually on the planet. NASA produced it by stitching together photos taken by NASA’s Curiosity Mars Rover, using technology created by the 360 video team at Facebook. This is just the beginning of what we can do with virtual reality and 360 video. Pretty amazing.
Λένε πως υπάρχουν δύο είδη ανθρώπων. Η κατηγοριοποίηση τους γίνεται ανάλογα τις προτιμήσεις, τις συνήθειες και τα κολλήματα τους. Ο Πορτογάλλος εικονογράφος Joao Rocha μπόρεσε μέσα από μια μινιμαλιστική σειρά εικόνων, να θέσει τα όρια ανάμεσα σε αυτές τις δύο κατηγορίες ανθρώπων. Με χιούμορ κι έξυπνο τρόπο καθορίζει πως είναι οι άνθρωποι σήμερα. Εσείς, άραγε, σε ποια κατηγορία ανήκετε;
#1. Αυτοί που ταξινομούν τα αρχεία τους κι αυτοί που τα αφήνουν όπως να’ναι…
#2. Αυτοί που ταξινομούν τα βιβλία κι εκείνοι που τα “πετούν” στη βιβλιοθήκη στην τύχη.
#3.
Αυτοί που βάζουν επαναλαμβανόμενα ξυπνητήρια για το ενδεχόμενο να μην ακούσουν το πρώτο κι αυτοί που αρκούνται στη μία ειδοποίηση!
#4. Αυτοί που αγνοούν τις ειδοποιήσεις στα social media κι εκείνοι που τις βλέπουν όλες ανελλειπώς…
#5. Εκείνοι που επιμένουν στα αναλογικά ρολόγια κι αυτοί που αγαπούν τα ψηφιακά.
#6. Εκείνοι που μπορούν να κάνουν αναζήτηση στο διαδίκτυο κι εκείνοι που ζορίζονται…
#7. Αυτοί που τρώνε σούσι με ξυλάκια κι αυτοί που ζητούν πιρούνι…
#8. Αυτοί που τα θέλουν όλα τετραγωνισμένα και σε τάξη κι εκείνοι που δεν τους νοιάζει τίποτα τέτοιο.
#9. Αυτοί που οδηγούν αυτόματο αμάξι και εκείνοι που επιμένουν στο συμβατικό με τις ταχύτητες.
#10. Αυτοί που χρησιμοποιούν σελιδοδείκτη κι εκείνοι που απλά τσακίζουν τη σελίδα που σταμάτησαν τη μελέτη.
#11. Οι τεμπέληδες και οι μη…
#12. Αυτοί που αγαπούν να κόβουν διαγώνια κι εκείνοι που κόβουν οριζόντια…
#13. Αυτοί που προτιμούν την τηλεόραση κι εκείνοι που βλέπουν ταινίες και σειρές στον υπολογιστή τους.
#14. Αυτοί που χρησιμοποιούν προστασία στο κινητό κι εκείνοι που αδιαφορούν.
15. Αυτοί που αγαπούν την τάξη και αυτοί που κάνουν μουντζούρες
Μια φυλή στο Βόρνεο, το τρίτο μεγαλύτερο νησί στον κόσμο και το μεγαλύτερο νησί της Ασίας, ζει απομονωμένο στο δικό τους παράδεισο.
Οι Μπαζώ ή Μπατζώ ζουν κατά κύριο λόγο σε μικρές βάρκες και ταξιδεύουν μέρα νύχτα με τα ρεύματα της θάλασσας βασιζόμενοι για την επιβίωσή τους στην αλιεία μόνο με τον παραδοσιακό εξοπλισμό που έχουν στη διάθεσή τους . Γι” αυτό το λόγο αποκαλούνται οι «τσιγγάνοι της θάλασσας».
Μέλη της φυλής εξακολουθούν να ζουν στη μέση του πουθενά, σε χωριά που επιπλέουν χτισμένα πάνω σε κοραλλιογενείς υφάλους, ενώ πολλοί έχουν βγει στις ακτές και ζουν σε μικρά νησιά, αλλά εξακολουθούν να εξερευνούν τους ωκεανούς και να πουλούν τα λιγοστά ψάρια τους.
Ο Rehahn, ένας Γάλλος φωτογράφος, πέρασε μερικές ημέρες με αυτούς τους θαλάσσιους τσιγγάνους. Μετά από αυτή την εμπειρία , ο Γάλλος φωτογράφος λέει πως θα κρατάει πάντα στα βάθη της καρδιάς του την ανάμνηση της γαλήνης και της ηρεμίας που αναδύεται μέσα από αυτά τα μέρη και από αυτούς τους ανθρώπους που δεν έχουν τίποτα κοινό με τον σύγχρονο άνθρωπο και οι οποίοι ζουν μόνο από το νερό.
Οι Μπαζώ, οι νομάδες της θάλασσας, δεν αναγνωρίζονται ούτε γίνονται αποδεκτοί από τις γειτονικές χώρες. Βρίσκονται εκεί με δική τους επιλογή και ευθύνη. Έχουν επιλέξει να ζουν στο δικό τους μικρό παράδεισο.
Άνθρωποι χωρίς ηλικία
Η φυλή αυτή δεν γνωρίζει γραφή και ανάγνωση. Οι Μπαζώ δεν γνωρίζουν την ηλικία τους. Έχουν μία μικρή ιδέα για την έννοια της ηλικίας αλλά ο χρόνος δεν τους απασχολεί, μόνο το παρόν τους ενδιαφέρει.
Ανεξαρτήτως ηλικίας όλοι καταφέρνουν να βρουν ένα μέρος και να ψαρέψουν.
Οι γυναίκες γεννούν σε καλύβες πάνω σε ξύλινα βάθρα.
Οι περισσότεροι Μπαζώ γεννιούνται, ζουν και πεθαίνουν στην περιοχή τους.
Τα μικρά παιδιά είναι διαρκώς μέσα σε βάρκες, μαθαίνουν πώς να καταδύονται και να κολυμπούν, ενώ όσα έχουν φτάσει την ηλικία των οκτώ μαθαίνουν να κυνηγούν ζώα.
Η θαλάσσια πατρίδα των Μπαζώ με πράσινο χρώμα. Ζουν στον ωκεανό μεταξύ Μαλαισίας, Φιλιππίνων και Ινδονησίας.
Google agreed to pay £130m of unpaid taxes over 10 years AP
European officials have been urged by the British government to remove Bermuda – a tax haven used by Google – from an official blacklist, according to reports. The behind-the-scenes lobbying by UK Treasury ministers involved a memo circulated among Tory MEPs in Brussels describing the sanctions against tax havens as “unhelpful”, according to reports in the Observer. The blacklist, which was drawn up last year to protect member states’ revenues, includes 30 tax jurisdictions. The newspaper adds that Treasury ministers told the European commission they are “strongly opposed” to proposed sanctions against Bermuda – where Google is poised to confirm on Monday that it has accumulated £30bn of profits from non US-sales. Companies are not liable to pay corporation tax on the British island territory.
Last week a deal struck between UK tax authorities and the internet search giant amounted to £130m in back taxes, on the estimated £7.2bn that it has earned in profits over the last decade. The Chancellor has insisted that the settlement is a “major success”, despite considerable public outcry. Speaking to the Observer John McDonnell, the shadow chancellor, said: “The mask has finally slipped. The Tories have been saying they want to clamp down on tax avoidance to the British people, but when they think our backs are turned they are telling their MEPs to oppose any measures to make it happen. “The truth is they run a ‘don’t know, don’t care’ approach to tax avoidance.” The former Conservative Chancellor Lord Lawson has also been critical of the so-called “sweetheart” deal between Google and the Treasury. He told the Telegraph: "It is profoundly unsatisfactory that corporation tax has to be collected from large multinational corporations by a series of ad hoc compromise deals, as we have once again seen with the Google affair. "It is also grossly unfair on smaller businesses, who are unable to shift profits between tax jurisdictions and have to pay the full amount due under UK law." The controversial Google deal with HMRC could be investigated by the European Commission following complaints from the SNP and Labour. Google's vice president of communications and public affairs, Peter Barron, insisted the company paid UK corporation taxes at the standard rate of 20%. A Treasury spokesperson said to the newspaper: “It is simply wrong to suggest the UK is anything other than at the international forefront of tackling aggressive tax planning, avoidance and evasion. “The government has led the way in the G20 to strengthen international rules that counter aggressive tax planning by multinational companies, and supported global tax transparency through the automatic exchange of information, which will help HMRC to crack down on tax evasion. “All of the UK’s Crown Dependencies and Overseas Territories are early adopters of this new global standard. This is all in addition to introducing the world-leading diverted profits tax which stops companies moving profits to tax havens.”
Η απάντηση του Γαβριήλ Σακελλαρίδη στα κίτρινα blogs:
Αντιλαμβάνομαι οτι υπάρχουν πολυ πιο σοβαρά θέματα που απασχολούν τον κόσμο, όμως υπάρχουν φορές που διαβάζεις πράγματα ... Δημοσιεύτηκε από Gabriel Sakellaridisστις Δευτέρα, 1 Φεβρουαρίου 2016
Το όνειρο υπήρχε από την εποχή της αρχαίας Ελλάδας, όμως αρχισε να γίνεται πραγματικότητα το 1882. Η διάνοιξης της διώρυγας της Κορίνθου είναι σημείο σταθμός στην ιστορία της απελευθερωμένης Ελλάδας.
Μετά την απελευθέρωση της Ελλαδας, ο κυβερνήτης Καποδίστριας επιθυμόντας την ανάπτυξη της χώρας, ανέθεσε τη μελέτη της διάνοιξης της Διώρυγας της Κορίνθου σε ειδικό μηχανικό. Ομως, τo κονδύλι των 40 εκατομμυρίων χρυσών φράγκων που απαιτούταν, σύμφωνα με τον προϋπολογισμό δαπάνης, για την εκτέλεση του έργου, δεν μπορούσε να εξευρεθεί από τη διεθνή χρηματαγορά και πόσο μάλλον να διατεθεί από τον ελληνικό προϋπολογισμό. Έπειτα από πολλές προσπάθειες έναρξης της διάνοιξης της Διώρυγας, το έργο πνοής ξεκινησε και ολοκληρώθηκε εν τέλει (1880-1893), επί πρωθυπουργίας του Χαρίλαου Τρικούπη, ο οποίος στόχευε μέσω της κατασκευής μεγάλων έργων υποδομής στη δημιουργία ενός σύγχρονου και οικονομικά ανεπτυγμένου κράτους.Μια φωτογραφική αναδρομή σε ένα από τα μεγαλύτερα έργα της Ελλάδας,που σήμερα αποτελεί διεθνή κόμβο θαλάσσιων συγκοινωνιών.
Εγκαίνια της ΔιώρυγαςΠίνακας του Κωνσταντίνου Βολανάκη 1893
Διώρυγα Κορίνθου 1907
Καταστροφή της διώρυγας από τα γερμανικά στρατεύματα 1944
Οι εργασίες εκφράξεως κράτησαν 5 χρόνια (1944-1949)
Egyptian President Abdel Fattah al-Sisi (C), Cypriot President Nicos Anastasiades (R) and Greek Prime Minister Alexis Tsipras chat outside the Presidential Palace in Nicosia, Cyprus, April 29, 2015. (photo by REUTERS/Yiannis Kourtoglou)
On Jan. 4, Cypriot Minister of Agriculture Nicos Kouyialis visited Egypt and met with President Abdel Fattah al-Sisi and a number of Egyptian officials, including the ministers of agriculture and environment. Kouyialis said his visit was to discuss joint cooperation projects to be implemented between Egypt and Cyprus in aquaculture and among Egypt, Greece and Cyprus with regard to land reclamation and the development of new agricultural methods. The Cypriot ambassador in Egypt, Haris Moritsis, also met with Egyptian Minister of Transportation Saad al-Geyoushi on Jan. 14 to discuss cooperation between Egypt and Cyprus in maritime transport. Egyptian Ambassador Hossam Zaki, who is assistant foreign minister for European affairs, said in a Jan. 17 statement to Egypt’s Al-Youm Al-Sabea newspaper that he is preparing for another meeting this month with officials of the tripartite summit projects. Cooperation among the countries was the product of the Cairo Declaration, which the three presidents forged during a November 2014 summit. The declaration includes a preliminary agreement among the countries on their visions for political, economic and security cooperation, especially with regard to energy and counterterrorism. Their cooperation is expected to introduce a broader regional dialogue between the Arab world and the European Union. Regarding opportunities to increase trade, Cyprus’ Kouyialis said in a press statement, “Egypt views Cyprus as its gate to the EU, while Cyprus views Egypt as its gate to the Arab world and Africa.” The pursuit of increased trade exchange between the three countries might not be the only reason for the development of relations. There may be more important common interests that pushed them for developing their cooperation. The need to create new economic alliances beyond the EU has perhaps become a priority for Greek leaders, especially since the economic crisis has cast a shadow over Greece since 2010. This situation prompted European Commission President Jean-Claude Juncker to threaten to kick Greece out of the eurozone should it fail to comply with the EU’s bailout program. Greece took out numerous EU loans to pay off its debts. The country defaulted on some of its debts and still might stall in paying off some others, most recently a 7 billion euro bridge loan ($7.6 billion) in July. Also last year, Yanis Varoufakis, the former Greek finance minister, threatened to seek an international court injunction to block Greece’s expulsion from the eurozone. The economic crisis has led to a decline in foreign direct investment stock in Greece, from $40.3 billion in 2010 to $24.8 billion in 2012. EU direct investment stock in Greece declined from $33.8 billion in 2010 to $19.1 billion in 2012. Greek direct investment stock in the EU also declined to $27.4 billion in 2012, compared with $29.2 billion in 2011. Economist Farag Abdel Fattah told Al-Monitor such declines may continue, “especially in light of the increasing tensions in the eurozone from 2013 until 2015.” “Greece is unlikely to return as a hub for EU investors, and the latter are unlikely to attract Greek investors. Therefore, Greece is looking for new partnerships with other countries, including Egypt,” he said. Abdel Fattah expects the same for Cyprus, whose economic crisis began in 2012 and peaked in 2013. According to the UN Conference on Trade and Development, there are no official foreign direct investment statistics for many countries, including Cyprus and Greece after 2012. However, the 2012 figures show EU direct investment flows in Cyprus fell 42%, declining from $796 million in 2011 to $461 million in 2012. However, the yearly decline in investment flowing from the EU to Cyprus did not result in a corresponding drop in EU direct investment stock in Cyprus. On the other hand, Cyprus’ direct investment stock in EU countries dropped significantly from $8.33 billion in 2011 to $3.6 billion in 2012, a decline of 56.8%. Following the economic problems of Greece and Cyprus with the EU, both countries developed relations with Russia — Egypt’s most prominent ally, currently. Cypriot President Nicos Anastasiades declared in February 2015 that his country would allow Russia to establish a military base in Cyprus. The two states signed nine military cooperation agreements in the same month. Athens criticized the EU economic sanctions on Russia for annexing Crimea and ending its affiliation to Ukraine in 2014, as Greek Prime Minister Alexis Tsipras said that sanctions are leading to a dead end. Greece also sought to establish partnerships with Moscow in a number of projects, mostly importantly the Russian Gazprom Turkish Stream gas pipeline. As is the nature of shifting relationships in the region, these new rapprochements may have much to do with Turkey’s strained relations with both Russia and Egypt, especially since there's an old conflict between Greece, Cyprus and Turkey about gas discoveries in the Mediterranean Sea. During the Cairo Declaration conference in November 2014, Turkey was warned to stop natural gas exploration in the Mediterranean Sea without a clear demarcation of the maritime borders to protect each state’s discoveries and gas fields. Turkey responded by commissioning naval forces to engage in the area to protect against any actions toward its projects of oil and gas excavation. This suggested that the gas exploration operations may stir conflict among Egypt, Cyprus, Greece and Turkey. Yasri al-Ezbawi, a researcher at Al-Ahram Center for Political and Strategic Studies, told Al-Monitor at the time that Egypt, as a pre-emptive step, rushed to ally with Cyprus and Greece.
Το σήμα ντοκουμέντο που δημοσιεύουμε είναι από τον Αρχηγό ΓΕΝ αντιναύαρχο Γιάννη Στάγκα. Ξημερώματα 31ης Ιανουαρίου 1996. Ώρα 2.04 το πρωί. Ο τότε Αρχηγός μη γνωρίζοντας προφανώς το “παιχνίδι” που εκείνη την ώρα παιζόταν σε πολιτικό επίπεδο έκρινε σκόπιμο να στείλει αυτό το σήμα προς όλες τις μονάδες του Στόλου που βρίσκονταν στο Αιγαίο και γύρω από τα Ίμια. Η στοχοποίηση του τουρκικού στόλου είχε ολοκληρωθεί! Όλα και όλοι ήταν έτοιμοι γι΄ αυτό που έμοιαζε αναπόφευκτο. Έγραφε στο σήμα του ο Στάγκας:
“Είμαι απόλυτα βέβαιος ότι αν χρειαστεί όλοι σας θα φανείτε αντάξιοι της ενδοξου ιστορίας του ΠΝ. Καλή τύχη και ο Θεός Μαζί σας”.
Πολιτικοί, ηθοποιοί και τραγουδιστές,δημοσιογράφοι-τηλεπερσόνες αλλά και γνωστές γραφίδες εντύπων, ακόμη και ένα γραφείο τελετών, κρύβονται πίσω από ροές εκατομμυρίων ευρώ προς την τράπεζα της Ελβετίας UBS και αποτελούν μέρος της αποκαλούμενης λίστας Μπόργιανς – από το όνομα του υπουργού Οικονομικών του γερμανικού κρατιδίου της Βόρειας Ρηνανίας-Βεστφαλίας που την παρέδωσε στην ελληνική κυβέρνηση.
Εντυπωσιακό είναι το ποσό των 100 εκατ. ευρώ που έχει σταλεί από φυσικό πρόσωπο, από τους μεγαλύτερους επιχειρηματίες της χώρας, ενώ στο top-10 των εμβασμάτων βρίσκονται και μεγάλες εταιρείες με αποστολές 200-300 εκατ. ευρώ. Οι οικονομικοί εισαγγελείς κυρία Ελένη Τουλουπάκη και κ.κ. Παναγιώτης Αθανασίου, Γιάννης Δραγάτσης, Χρήστος Ντζούρας και Γιώργος Καλούδης καθημερινά βρίσκονται μπροστά σε χιλιάδες ταυτοποιήσεις προσώπων τα οποία δεν δήλωσαν στην Εφορία τα εκατομμύρια ευρώ που έστελναν στο εξωτερικό. Για την περίοδο 2005-09, τα 9.500 εμβάσματα που κατευθύνονταν στην ελβετική τράπεζα ή εισέρχονταν από την ίδια τράπεζα στην Ελλάδα καταγράφουν ένα πλέγμα φοροδιαφυγής, αλλά και κυκλοφορίας «μαύρου χρήματος»από και προς τη χώρα μας. Σύντομα θα ταυτοποιηθούν άλλα 35.000 εμβάσματα με στόχο να φτάσουν τις 100.000, τα οποία θα αποκαλύψουν και τους κωδικούς που εμπεριέχονται στη λίστα Μπόργιανς. Μεταξύ των πολιτικών προσώπων, υπάρχουν και πρόσωπα υπεράνω υποψίας που εξέπληξαν και εκείνους που τους εντόπισαν. Συγκεκριμένα γυναίκα δημοσιογράφος και τηλεπερσόνα εντοπίστηκε να έχει αποστείλει την επίμαχη πενταετία το ποσόν των 2,5 εκατ. ευρώ, γνωστή γλύπτρια έστειλε 3 εκατ. ευρώ το ίδιο διάστημα, αλλά καιτραγουδίστρια του εντέχνου είχε προχωρήσει στην αποστολή ποσού ύψους 250.000 ευρώ. Στη λίστα Μπόργιανς, όπως έχει ταυτοποιηθεί με βάση τον κατάλογο των εμβασμάτων που έστειλε η Τράπεζα της Ελλάδος, έχουν εντοπιστεί και μεγαλοδικηγόροι (κάποιοι ασχολούνται με υποθέσεις εξοπλιστικών), ενώ άλλος μεγαλοδικηγόρος έχει στείλει 1 εκατ. ευρώ στην Ελβετία. Γιατροί του Κολωνακίου αποτελούν επίσης μέρος του καταλόγου με συχνές αποστολές εμβασμάτων, αφού, όπως φαίνεται, κινούσαν τα ποσά και σε νυχτερινές ώρες αμέσως μετά τις επισκέψεις των υψηλών πελατών τους. Εντοπίστηκαν τουλάχιστον 20.000 καταγραφές ποσών από τις οποίες 12.000-13.000κινήσεις παρουσιάζουν ενδιαφέρον. Από αυτές αποκαλύπτεται ότι φορολογικό-εισπρακτικό αντικείμενο υπάρχει για τουλάχιστον 1.000 πρόσωπα, τα οποία επιχειρούσαν να φέρουν στην Ελλάδα μέσω εμβασμάτωντης UBS ποσά τα οποία επένδυαν στη συνέχεια σε ακίνητα ή αγορά άλλων άυλων τίτλων κ.ά. Iδιαίτερο κεφάλαιο για την έρευνα των εισαγγελέων αποτελεί η εισδοχή ποσών σε offshore εταιρείες. Πολλές φορές τα εκατομμύρια ευρώ ξεκινούσαν από εταιρείες με έδρα τον Παναμά, τις Βερμούδες, τη Λιβερία ή τα νησιά Γκέρνσεϊ για να καταλήξουν σε άλλες υπεράκτιες με έδρες φορολογικούς επίσης παραδείσους, όπως το νησί Τορτόλα στις Βρετανικές Παρθένους Νήσους, τα νησιά Κέιμαν κ.ά. Ερευνάται μάλιστα με ιδιαίτερη προσοχή επενδυτική εταιρεία η οποία εμφανίζεται συχνά να μεσολαβεί στην Ελβετία για την αποστολή μεγάλων ποσών σε φυσικά πρόσωπα καθώς είναι εντυπωσιακά τα ποσά που έχουν διακινηθεί. Εξαιρετικό ενδιαφέρον εμφανίζει επίσης η ταύτιση προσώπων της λίστας Μπόργιανς με τηλίστα Λαγκάρντ. Διαχειριστής της λίστας Λαγκάρντ, ο οποίος δεν είναι κατηγορούμενος, εμφανίζεται να διακινεί ποσά εκατομμυρίων και στη λίστα Μπόργιανς, κάτι πη εγείρει ερωτήματα για το αν υπάρχει συσχέτιση με «μαύρο χρήμα» που έχει φύγει από τη χώρα μας.
There was always a sense of inevitability about today’s headline news that Google (OK, now Alphabet) has become the world’s most valuable company. A few years back in Omaha, Berkshire Hathaway chairman Warren Buffett told AGM attendees he couldn’t find any weaknesses in Google’s business model. He stopped short of buying the shares himself, but hordes of investors worldwide took his advice to have another close look. After just a cursory glance, they would have discovered the seemingly unstoppable and exponential power of the world’s dominant search engine business. Whether Google, sorry Alphabet, has found another winner in driverless cars is still a moot point – but investors liked the news released about the “moonshot” project yesterday enough to give the shares a 6% lift which will take its total market value past tech rival Apple. We own 15% stakes in both stocks in the Biznews Global share portfolio. We’d suggest you also grab a slice of this particular action. – Alec Hogg
Alphabet, the holding company for Google, looks set to become the world’s most valuable company when stock market trading begins on Tuesday, following the revelation that it poured $3.6bn last year into “moonshot” projects such as driverless cars. A surge in mobile advertising in the final months of last year, along with the first insight into the full costs of side bets designed to cement the Alphabet’s long-term leadership in the tech world, extended Wall Street’s recent enthusiasm for the company’s stock. Alphabet’s shares rose more than 6 per cent in after-market trading on Monday, pointing to a market capitalisation of about $550bn, topping Apple’s $540bn. It had already overtaken Apple measured by enterprise value, after stripping out both companies’ net cash, though market capitalisation remains a more widely followed yardstick. The change in tech leadership pointed to a new milestone in the maturing smartphone world, as purchases of new devices slow and the fortunes of companies that benefit from selling advertising or services to the new mass mobile market boom. Apple is facing its first fall in iPhone sales, while Google and Facebook, which also reported an unexpected boom in mobile advertising last week, have been able to cash in. The losses of $3.6bn from what Alphabet calls its “other bets” was in the middle of the range of most Wall Street analysts’ expectations, and came on revenues of only $448m. However, it represented a jump from $1.9bn the year before. Ruth Porat, chief financial officer, said the numbers were likely to be volatile given the early-stage nature of many of the businesses. Ms Porat, who joined from Morgan Stanley last year, has been cheered by Wall Street for reining in expenses. On Monday, she said that Alphabet had made some “tough calls” as it tried to prioritise its spending on the moonshot projects most likely to bring long-term returns, though she did not give details of any ventures that had been cut or scaled back. Investors had long been worried about the risk of uncontrolled spending by Google on new projects outside its core internet operation, though the promise to disclose the figures separately and last year’s announcement of the company’s first stock buyback have calmed the fears. After peeling away the costs of its side bets, Alphabet demonstrated an improving profit margin in its core internet business, adding to Wall Street’s recent revival of confidence in the prospects for the search business.
Alphabet’s profits rose to $4.9bn from $4.7bn in the same three-month period in 2014. Sales, excluding the costs of acquiring traffic, jumped to $17.3bn from $14.5bn on the same basis. Analysts were expecting revenues before traffic acquisition costs of $16.9bn. Adjusted profits, which exclude certain items, came in at $8.67 a share, easily topping Wall Street estimates of $8.08 a share.
After three decades in the business, Cindy Crawford, perhaps the super-est supermodel of the 1990s heyday of the supermodel, says she is considering retiring from the modeling business. Someone who works for Us Weekly was on a United flight recently, and read an interview in that airline’s in-flight magazine, Rhapsody, in which Crawford says, “I've done it. I've worked with all these incredible photographers. What else do I need to do? I can't keep reinventing myself. I shouldn't have to keep proving myself. I don't want to.” Which is fair. She shouldn’t have to keep proving herself, not after all she’s accomplished. But don’t worry, she’s not disappearing immediately. “I'm sure I'll have my picture taken for 10 more years,” Crawford tells Rhapsody, which is a demanding extra-curricular activity for pilots, baggage handlers, and flight attendants. “But not as a model anymore.” So, that’s that. The end of the Cindy Crawford era. Magazine covers, runway shows, the Fashion Cafe, Fair Game. It was quite a magnificent, lucrative run she had, but now she’s ready to hang up the beauty mark and see what the next phase of her life looks like. Like all retirees, she has big plans. Finally taking that R.V. trip to the Grand Canyon that she and her husband, Rande Gerber, have been talking about since they bought the damn thing in ’92. Maybe a cruise in Europe, though only if she can see what food they serve on the boat, because remember that one time she and Rande went to France and all she could eat was bread because everything else made her sick. Sure, she’d love to spend time with her grandkids, but she doesn’t have any grandkids yet, so that will have to wait. Maybe she’ll take up a hobby—she’s always loved those painted birdhouses they have at the fair every summer, that looks like it could be fun. And there are all these books to catch up on! Nearly 30 years of books! But, of course, like many retirees, Crawford probably won’t get around to actually doing much of what she hopes to. No, it’ll probably be occasional beers and pinochle with the guys down at the V.F.W., maybe a couple weekends up at the lake. She’ll see the kids, sure, but they’ll be busy with their own lives, and she doesn’t want to bother them any. So it’ll be a lot of quiet days and nights, daytime television and slow walks around the neighborhood with the dog, Silky. The R.V. will sit there unused, same as it always has. But it won’t be a sad existence, it’ll just be what it is. That’s just how retirement goes for lots of people. Even people like Cindy Crawford. Even smart, wealthy, beautiful, 49-year-old Cindy Crawford. Only, in her case, probably with a few more A.A.R.P. magazine covers than is typical.
The German consumer protection organization, Stiftung Warentest, had a panel of expert tasters scrutinize 26 varieties of 'extra virgin' and found half of them wanting.
German consumers and sellers of olive oil have been shocked ever since an independent and highly regarded consumer protection organization, Stiftung Warentest (SW), had a panel of expert tasters scrutinize 26 varieties of “extra virgin” and found half of them wanting. But not so badly as to be dangerous to health, they maintained, though some contained pesticides and other carcinogenic impurities. The results of the test were published in the February edition of Stiftung Warentest’s magazine, Test, and received extensive print, broadcast and online publicity across Germany. Olive oil at the moment has an image problem. That’s unfortunate because it’s actually a very healthy and tasty food.- Silke Schwartau, Hamburg consumer centerThe testers worked according to EU regulation No. 2568/91“on the characteristics of olive oil and olive-residue oil and on the relevant methods of analysis.” Among other things, those rules state: “Where it is found that an oil does not correspond to its category description, the Member State shall, without prejudice to any other penalties, apply effective, proportionate and dissuasive penalties to be determined in the light of the seriousness of the irregularity detected.” Germans have taken to olive oil, regarding it as healthy and importing most of what they consume from Italy and Spain. Only one tested oil was rated ‘good’: O-Med Picual extra virgin olive oil from Spain, costing €40 ($43.58) per liter and available only from specialty retailers and online. Four out of six organic oils were marked “deficient.” The EU rules for the extra virgin grade require the taste and aroma must be flawless and there needs to be a minimum level of fruitiness. The rules set maximum levels of chemical residues and precise language, category and origin information on labels. The test results showed there’s no relying on any of that. Thirteen of the 26 samples failed the extra virgin criteria. Five from Portugal and Greece were highly polluted with mineral oil hydrocarbons, possibly traceable to motor fumes, technical oils and pure paraffin (the EU allows paraffin as a plant protectant, including in organic farming). The testers also found plasticizers, pesticides (in 20 of the samples), polycyclic aromatic hydrocarbons and styrene. The Berlin-based Foodwatch organization demanded that producers and sellers take the olive oils polluted with mineral oil off the market and stop sales immediately. The tainted oils are a serious health risk, Foodwatch argued, demanding lawmaking action. “Given the many proven instances of dangerous mineral oil in foods the federal government must explain why it still refuses to take action to protect consumers. Obviously, the food industry hasn’t got a grip on the problem. There has to be zero tolerance for the especially critical aromatic mineral oils.” Stiftung Warentest laboratory analyses found the origins of five oils falsely declared: four wrongly naming Italy as the source country, one Spain. Seven oils didn’t meet flavor standards, tasting moldy, pricked, rancid and even worm-eaten. Four oils costing from €14.20 to €20 per liter were rated “satisfactory.” The cheapest oil tested cost €5.35. Olive oil is probably the most frequently manipulated agricultural product, commented Silke Schwartau, nutrition expert at the Hamburg consumer center. It’s almost impossible for consumers to know what’s in the bottle, she said. “Olive oil at the moment has an image problem. That’s unfortunate because it’s actually a very healthy and tasty food.” The Stiftung Warentest examiners don’t want people to completely eschew olive oil, either. Better supervision and tighter controls would help, said Schwartau. Due to its established reputation as an independent and reliable organization, the foundation has a considerable influence on the buying behavior of consumers. Good ratings and verdicts are often given great prominence in product advertising and on product packaging. In contrast, bad ratings and verdicts frequently lead to a decline in sales and thus sometimes legal action against SW by the manufacturers. According to SW, they are sued, on average, ten times each year. The foundation has never actually been ordered by the courts to pay compensation and usually wins legal actions taken against it.
Σε εξόφληση των προστίμων που του καταλογίστηκαν από το Κέντρο Ελέγχου Φορολογουμένων Μεγάλου Πλούτου, για την υπόθεση του λογαριασμού των περίπου 5,4 εκατομμυρίων δολαρίων που εντοπίστηκε μέσω της «λίστας Λαγκάρντ» στην ελβετική HSBC, προχώρησε ο δικηγόρος, συνεργάτης του πρώην πρωθυπουργού Αντώνη Σαμαρά, Σταύρος Παπασταύρου, σύμφωνα με ανακοίνωση που εξέδωσε.
Ο δικηγόρος, που τονίζει στην ανακοίνωσή του πως δανείστηκε από τον πραγματικό δικαιούχο του ελβετικού λογαριασμού επιχειρηματία Σαμπύ Μιωνή, το ποσό των 3,3 εκατομμυρίων ευρώ που του καταλογίστηκε από το ΚΕΦΟΜΕΠ, επέλεξε να πληρώσει τα χρήματα καθώς θα βρισκόταν αντιμέτωπος με την απαγγελία σε βάρος του κατηγοριών σε βαθμό κακουργήματος. Όπως τονίζει στην ανακοίνωσή του ο κ. Παπασταύρου, το επίμαχο πρόστιμο τού καταλογίστηκε άδικα αφού ο λογαριασμός που καταγράφεται στη «λίστα Λαγκάρντ» δεν του ανήκει, ενώ επαναλαμβάνει τη θέση του πως επιχειρήθηκε «η προσωπική και επαγγελματική διαπόμπευσή» του, μέσω «κατασκευασμένου στοιχείου αγνώστου ταυτότητας και προέλευσης». Ολόκληρη η ανακοίνωση του κ. Παπασταύρου έχει ως εξής: «Προχώρησα σήμερα, για λόγους συμμόρφωσης στις διατάξεις που προβλέπουν την καταβολή ταμειακά βεβαιωμένων ποσών, στην εξόφληση των προστίμων που μου καταλογίσθηκαν άδικα για τραπεζικό λογαριασμό στον οποίο δεν ήμουν δικαιούχος. Με βάση ένα κατασκευασμένο “στοιχείο”, αγνώστου ταυτότητας και προέλευσης, επιχειρήθηκε η προσωπική και επαγγελματική μου διαπόμπευση. Η καταβολή έγινε μέσω δανείου που αναγκάστηκα να πάρω από τον πραγματικό δικαιούχο του λογαριασμού καθώς προσωπικά ουδέποτε απέκτησα ούτε και διαθέτω τέτοιο ποσό. Δηλώνω ρητά και κατηγορηματικά ότι δεν αποδέχομαι τον υπό κρίση καταλογισμό. Προχωρώ στην άσκηση όλων των προβλεπομένων από τη νομοθεσία ενδίκων ενεργειών, προκειμένου να διαγνωστεί από τις δικαστικές αρχές η σε βάρος μου αδικία και να ακυρωθεί το σχετικό πρόστιμο. Είμαι βέβαιος ότι στο τέλος αυτής, της επώδυνης για εμένα, διαδικασίας θα δικαιωθώ». Υπενθυμίζεται πως πριν από λίγες ημέρες οι οικονομικοί εισαγγελείς που χειρίστηκαν την υπόθεση του συμβούλου του κ. Σαμαρά απέστειλαν στην Εισαγγελία Πρωτοδικών τον «φάκελο Παπασταύρου» προκειμένου να ξεκινήσει η διαδικασία είτε εξόφλησης του προστίμου του ΚΕΦΟΜΕΠ είτε της άσκηση ποινικής δίωξης σε βάρος του. Σύμφωνα με τα στοιχεία που εστάλησαν στην Εισαγγελία, το Κέντρο Ελέγχου Φορολογουμένων Μεγάλου Πλούτου καταλόγισε στον δικηγόρο ποσό 3,3 εκατομμυρίων ευρώ έπειτα από προσωρινό φορολογικό έλεγχο που διενήργησε, καθώς δέχεται πως ο κ. Παπασταύρου είναι πραγματικός δικαιούχος του επίμαχου λογαριασμού και πως απέκρυψε χρήματα από το 2000 έως και το 2012. Ο κ. Παπασταύρου κλήθηκε το περασμένο καλοκαίρι σε κατάθεση από τους οικονομικούς εισαγγελείς ως ύποπτος τέλεσης των αδικημάτων της φοροδιαφυγής και της νομιμοποίησης εσόδων από παράνομη δραστηριότητα. Ο λογαριασμός ανήκει στην εταιρία STABRI με «πληρεξούσιο» (attorney) τον δικηγόρο και τους γονείς του, ενώ δικαιούχος εμφανίζεται η εταιρία. Ο κ. Παπασταύρου υποστηρίζει πως από το μετοχολόγιο της εταιρίας προκύπτει ότι μοναδικός δικαιούχος της εταιρίας και κάτοχος των μετοχών της είναι ο παιδικός φίλος του Σάμπυ Μιωνή κάτι που επιβεβαιώνει σε καταθέσεις και ο ίδιος ο επιχειρηματίας. Οι φορολογικές αρχές προχώρησαν σε καταλογισμό προστίμου καθώς φέρεται να έλαβαν γνώση ενός επιπλέον στοιχείου, που αφορά εγγραφή excel, στην οποία ο κ. Παπασταύρου και οι γονείς του εμφανίζονται ως «τελικοί δικαιούχοι» (beneficial Owner) του λογαριασμού της εταιρίας STARBI. Το συγκεκριμένο excel, που αμφισβητεί ο δικηγόρος, φέρεται να προέρχεται από τα αρχεία που κατέθεσε πρόσφατα στις ελληνικές εισαγγελικές ο Εβρέ Φαλτσανί, πρώην στέλεχος της HSBC που υπέκλεψε τα στοιχεία της «λίστας Λαγκάρντ». Πηγή: ΑΠΕ-ΜΠΕ
High quality visual content can have a major impact on your conversion funnel. From studying brain scans to tracking eye movements, researchers have discovered that visual content is simply processed differently than text. Visuals communicate more information, more effectively. Part physiology and part art, the reasons for this reality are varied. What it means is that no matter where you market your products or services—from websites to billboards to print—including visuals should be a core tactic your communications strategy. In this post, we’ll explore a few principles driven by statistics that help us understand why visuals are such a big driver for sales and content marketing.
Photos and videos appeal to our brains
Let’s get technical for a moment and acknowledge the fact that we’re built to process visual cues far better than text-based ones. Quoting from a Nieman Reports interview with Marcel Just, director of the Center for Cognitive Brain Imaging at Carnegie Mellon University:
“Processing print isn’t something the human brain was built for. The printed word is a human artifact. It’s very convenient and it’s worked very well for us for 5,000 years, but it’s an invention of human beings. By contrast Mother Nature has built into our brain our ability to see the visual world and interpret it. Even the spoken language is much more a given biologically than reading written language.”
That reality means photos, videos, and related tech gadgets play well with human audiences overall—not just humans in a specific demographic. Another study, by 3M, put this observation in more measurable terms, finding that 90% of the information transmitted to the brain is visual. Further, visuals are processed 60,000 times faster than text.